Swarovski Crystals Walk Fashion Week

Some of the fashion world’s rising stars got a boost this week in the form of glittering Swarovski crystals.  During Mercedes-Benz Fashion Week, the crystal maker chose to support designers Prabal Gurung and Juan Carlos Obando in building their new collections for spring/summer 2011.

As a result, both designers incorporated Swarovski crystals into their collections, demonstrating the vast possibilities in designs of all kinds.  Coverage of the shows and exclusive content is now available to view at Swarovski.tv.

For more than 10 years, Swarovski has worked with international talent like Erdem, Marios Schwab, Holly Fulton, Mark Fast, Michael Van der Ham, Richard Nicoll, and others to produce inspiring runway visions. Collaborating with Gurung and Obando was the next step.

A Prabal Gurung design with Swarovski crystal accents during Mercedes-Benz Fashion Week in New York

Gurung’s handiwork dusted with Swarovski crystals

A Juan Carlos Obando dress with Swarovski accents

Obando garment with Swarovski